It all started with one decision
In 2016 Penny gave up a comfortable life in Australia — and the permanent residency she had already been granted — to come to Tanzania alone and spend a full year volunteering.
That same year she joined a small local travel company and began helping to run it. In November 2016 we hosted the first Chinese group in Daraja Travel’s history.

We are not only here to run trips
In 2017 Penny founded the Daraja school. Until it closed in 2025 it gave several hundred Tanzanian children a childhood with enough to eat and someone to look after them.
Over those years Penny’s story was covered by CCTV, Xinhua, Condé Nast Traveler and others, and she took part in several documentaries. None of that is what matters to us, though. What matters is the trust we have built up, piece by piece, with this land and the people on it.

Why now
From 2017 Daraja began handling Chinese visitors in volume, working as the ground operator for the major agencies back in China. During the pandemic Penny took an MBA at Oxford.
Coming back into the industry, she found the Tanzanian travel market still wasn’t transparent enough. What a quote actually covers, where the money goes — guests often couldn’t see any of it, and had little way of working out what they were paying for, or how much.
So we decided to do something few people take seriously: build a genuinely transparent market and open a direct channel to the traveller, so that Chinese visitors can walk into the real wild Tanzania for less money and with a much clearer view of what they are buying. In Swahili, “Daraja” means bridge. What we set out to build is a bridge into the wild, for every guest who travels with us.

What we hold to: licensed, and transparent
We run the business fully licensed and fully compliant. Every permit in place, every account clean — it may not be the cheapest way to operate, but it means your money and your itinerary are both protected.
We hold every licence required in Tanzania, and we have also established a travel agency in China licensed for outbound travel. That gives you a choice of how to pay:
- Pay in USD
- to our Tanzanian account
- Pay in RMB
- to our account in China
- Tanzania business registration no.
- 104561
- Tanzania Tourist Board licence no.
- 033483
- Tanzanian tour operators’ association membership no.
- 000631
We have always believed that operating properly and openly is not a burden. It is the only way to give guests the best possible experience and leave the team a fair profit at the same time.
This is not a temporary measure. It is the road we chose from the first day.
Start with a transparent quote
Tell us your dates and what interests you, and we will send back an itinerary and a quote that spells out every line of it.
Get your itinerary & quote